This is the best time to buy an iPhone, reduce the prices by up to 20,000

New Delhi, September 12, 2019, Thursday

Apple has significantly reduced the price of its old iPhone with the launch of the iPhone 11 series. Apple has reserved the initial price of the new iPhone 11 for India at 64,900. At the same time, the company has reduced prices of the iPhone 7 to iPhone XS by 10 to 30 percent. The reduction could cost consumers as little as 20,000 iPhones. It is speculated that the company will reduce the price of iPhones again in the festive season, which starts in the coming days.

Apple made the iPhone cheaper and Apple is trying to strengthen its hold on the premium smartphone segment in India. Apple's strategy could put Samsung and OnePlus in a collision. It is worth mentioning that Apple is a time-consuming company in many countries, including China, India. According to one research, Apple iPhone sales dropped to 17 lakh units in 2018, up from 32 lakh in 2017.

Following the decline, the company is now trying to raise sales figures. This time the company has also adopted a new strategy with the iPhone 11. India is the largest market for Apple with an annual turnover of 2 billion. Tim Cook, CEO of the company, has repeatedly emphasized this. This comes from the fact that the company has reduced its margin for India compared to the US.

According to the report, Apple is charging a 28% premium on US prices in India. This was not so before. The iPhone XS, which launched last year, charged 48 percent of the premium. Apple will increase sales of iPhones in India compared to the previous one, which will be a hit for other major Indian companies including Samsung.