Let's understand the criteria of modern fashion

Fashion is changing. Gujarat's colorful gherdar chaniacholi is now the ethnic attire of the parties. Uttar Pradesh's traditional jaributti saris and Lucknow's sleek chicken saris are rekindling a craze among women. The fringed corset, the tight bodice and the work-embroidered blanket on it are also tempting to modern day brides.

Crepe, dish, satin, chiffon saris adorned with Kashmir Zari, Zardoshi and Jammada work are now popularly worn at special events and weddings as well as at small and big parties. Swarovski, crystal beads and salwar suits adorned with attractive work, churidars with a touch of Rajasthani and kurtas are also in the choice of today's young ladies.

There is so much variety and charm in traditional Indian clothing according to modern standards in fashion that its craze may subside for a while, but it cannot be forgotten. Purepura Sajidhji reappears in the world of fashion to drive everyone crazy.

The craze for Indian clothing waned a bit in the 80s and 90s and Indian fashion was called imitation of the West. This belief in the latest fashion has been completely disproved and has once again crept into the traditional Indian fashion market.

The owner of a popular show-room of modern fashion wear says about the growing craze of Indian clothing that the craze of Indian clothing had subsided a few years back. Consumers started opting for Western outkits, but now the craze of Indian fashion is on the rise again. There is a huge demand for costumes and styles adorned with traditional Indian art.

Even today, all Indians want to make sari, suit, chania and lacha decorated with traditional work and fine embroidery of zari. Colors like orange, pink, turquoise which have basically been a part of Indian wear. Today is her fashion again.

Even the modern fashionable youth class has started demanding the fusion of Indian fashion in Western clothes. They also want to somehow incorporate an ethnic Indian dupatta adorned with weaving into their dress somehow. Adolescents and young ladies also choose Zardoshi, Dabka work, sequins or lace or suits for some special occasion.

Crepe, satin, georgette and chiffon saris are now a huge craze even among the young ladies who wear modern clothes at parties.

Similarly, the owner of a traditional sari showroom says, "Despite the influence of western textiles, about 10,000 saris are sold every month. Indian saris have a distinct identity due to their color, design and handwork. Because of this, he is different. "

The textile, embroidery of Indian garments compels anyone to look at it. Such beautiful and delicate work is not seen anywhere in the world. This is why, despite the overwhelming craze of fashion today, Indian designs abound. Even modern young men and women are obsessed with traditional clothing, even though they prefer Western dresses.

Especially at parties and weddings, they definitely prefer to wear traditional Indian attire.

Earlier, Indian designers were rarely seen in the international fashion world. Now that many talented Indian designers have achieved fame in the international fashion world, it proves that Indian fashion has made its mark all over the world today. The titles won by Indian beauties in world beauty pageants go to their designers who have adorned them with traditional Indian attire.

Beautiful actresses dressed in Indian art, craftsmanship and Indian motifs have also attracted the attention of the youth towards Indian clothing and that is why the fashion of tight churidar kurta-pajamas of the 70's and 80's is back today.

On-screen family dramas and family films like 'Hum Aap Ke Hai Kaun', 'Hum Saath Saath Hai' have fueled the craze for traditional Indian clothing. The influence of Indian designers has increased so much today that Indian fashion is being highly appreciated in the world fashion world.

According to the fashion designer, "The credit of Indian designers is that they are very comfortable. There is a lot of variety in it from the work of the lace and the color to the styling. Indian lace work and embroidery includes Tanchoi from Varanasi, Baluchari from Bengal, Jamdani and Velbutta work, Kasuti from Maharashtra, Phulkari from Punjab, Chicken work from Lucknow and Tie and Dye from Rajasthan which is also called Bandhani.

This is why people today are more attracted to traditional clothing. As far as styling is concerned, many changes can be made in Indian clothing. Such as salwar or pajamas can be made with a little change from a churidar to a parallel, which gives a completely different look to the outfit. That is, in a way the whole look of the garment can be easily changed.

One of the features of Indian design is that it is more flexible which can cause a lot of drapes in Indian attire, which makes the attire more attractive.

In order to cater to people's desire for innovation in fashion, there is a lot of trend in Indian traditional designs nowadays with the fusion of western designs, which gives a traditional look to Indian garments as well as a modern look.

The designer says, "Indian woman's centuries-old traditional attire, sari blouses, chaniacholi, etc., can be refined by modernizing them with new experiments, new styles, prints and different cuts. In the same way, traditional Indian motifs like Kerry, Belbutti can be given a new look by incorporating them in modern dress.

So the unique art of fusion can be used to blend Indian and Western designs to make the garments more refined. Such as the trend of silver colored embroidery work on the modern top of young ladies nowadays. That is the fashion of short kurta in salwar suit.

Scarves are as much a part of modern clothing as scarves. The new designer garments are being given a new attractive look by draping the sari 4-6, 5-6 together. This means that Indian art, Indian colors and Indian motifs have gained popularity and fame due to the fusion as well as the international recognition of Indian clothing.

Revealing the secret of the popularity of Indian fashion and its growing craze among people of all ages, fashion designers say that the uniqueness of Indian clothing is that it is universal. It adorns every type of body shape. Moreover, Indian fashion not only attracts Indians, the whole world is addicted to it.